News · 3 min read

VivaTech Day 3: operational grounding

Stéphane Goethals
Stéphane Goethals
COO & co-founder of Vokse
LinkedIn
VivaTech Day 3: operational grounding
VivaTech 2026 — Day 3, operational grounding

From documented data to piloted data.

Third day at VivaTech. And clearly, the register has changed. The people here today are not coming to "look".

They come to understand.
They come to compare.
They come to decide.

Very different profiles, brought together by the same demand.

CDO CIO CEO CFO Banking Insurance Energy Industry Food & agriculture

Very different profiles. But one and the same question.

How do you make data actually work…
for real?

The conversations are more direct. More demanding. Unfiltered.

Classic approaches no longer hold

And one observation comes back, everywhere. Classic approaches no longer hold.

Cataloging Documentary governance Declarative quality Marketplace

It structures, but it does not pilot. So many have already switched.

Not gradually. Not timidly. Decisively.

They stopped documenting data.
They started piloting it. In real time.

With a single obsession: business impact.

?Does my data let me act right now?
?Can I trust it to decide?

That is the real change.

Living
Up to date
Contextualized
Wired to operations

An operational asset.
No longer just a documented asset.

Data changes hands

The talk by Yannick Chevalier, Data Quality Director at La Banque Postale, illustrated it perfectly.

With Vokse, data changes hands. It no longer stays confined to the experts. It reaches the business teams.

Who understand.
Who pilot.
Who arbitrate.

Empowered business teams. And that changes everything.

Because data finally recovers its purpose: to serve action.

Consulting is shifting too

Another very clear signal today. IT services firms and consultancies are evolving as well.

The narrative is changing.

Less documentation
Fewer theoretical layers
More dynamics
More operations

Because one reality is taking hold.

You won't pilot AI with metadata alone.

Nor with frozen ontologies.

Nor with documentary semantic approaches.

AI runs on flows.
On movement. On the real.

And that changes everything.

The grounding

VivaTech Day 3 is exactly that.

Grounding.

The moment transformation becomes tangible.

And also, the moment of the best conversations. The ones where people talk straight.

The successes.
The failures.
The trade-offs.

The strategies that genuinely work.

Personally, it is probably the richest day. Denser. More sincere. More useful.

Thank you to those who do

Thank you to everyone who contributed to these exchanges.

Those who spoke with clarity and conviction. Those who welcomed, challenged, connected. Those who shared, unfiltered.

With energy. With enthusiasm. With passion.

And above all, thank you to those who do. Not those who describe. Those who truly transform.

From documented data to piloted data

What this third day shows is ultimately simple. The data transformation is no longer decided by intentions.

It is decided by the ability to connect directly:

Data
Action
Decision
Performance

Continuously.

Yesterday
Documented data
Now
Piloted data

And behind it, AI follows. Naturally. Because it depends entirely on this ability.

And this time, it is no longer a promise.
It is already working. 🚀


Were you at VivaTech this week? Meet the Vokse team to talk about the shift from documented data to piloted data.

The full field notes: Day 1 — AI is everywhere · Day 2 — from machine to data.